Marketing Archives | Premier Dissertations
July 9, 2022
‘An-Exploration-of-the-Concept-of-Memorable-Experiences-as-it-Applies-to-SPA’

‘An Exploration of the Concept of Memorable Experiences as it Applies to SPA’

July 6, 2022

The Influence of Social Networks on Online Purchasing Behavior of Consumers in the UK.

June 1, 2022

Luxury Marketing and Branding- An Evaluation under BLI (Brand Luxury Index)

September 6, 2022

Website Attributes on Consumer Buying Pattern: Case Study of Amazon and eBay

July 12, 2022
A-Critical-Analysis-of-Online-Co-Creators-and-Brand-Communities-and-Their-Influence-on-Online-Experience-and-Brand-Equity-The-Case-of-Herbalife

A Critical Analysis of Online Co-Creators and Brand Communities and Their Influence on Online Experience and Brand Equity: The Case of Herbalife

July 6, 2022

Brand Portfolio Strategies

December 13, 2022
He Impact of Airport Terminal Expansion on Customer Services

He Impact of Airport Terminal Expansion on Customer Services

January 16, 2021
Effect of Brand Love on the Consumer Buying Behaviour in the Dietary Supplement Sector

Effect of Brand Love on the Consumer Buying Behaviour in the Dietary Supplement Sector

December 14, 2022
A-Case-Study-of-eBay

Assessing the Impact of Digital Marketing in Generating a High Customer Base of Online Retailers: A Case Study of eBay

July 12, 2022
Study-of-How-Online-Celebrities-Shape-Taiwanese-Fashion-Industry

Study of How Online Celebrities Shape Taiwanese Fashion Industry?

June 1, 2022
The-Impact-of-Social-Media-Marketing-on-Consumer-Buying-Behaviour

The Impact of Social Media Marketing on Consumer Buying Behaviour – A Case Study of M&S, UK