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Public relations (PR) refers to the art of maintaining a strategic communication process and relationships between an enterprise and its clients or a state and its public. Public relations is crucial for business development and smooth functioning. In academics, it's now a significant part of the literature. Therefore, students must find quality public relations dissertation topics to stand unique in their research modules.
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Premier Dissertations has prepared a list of dissertation topics in public relations for 2025 that capture essential concepts of public relations research.
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List of New Public Relations Research Topics 2025
Topic 1: Analysing the Impact of Social Media on Crisis Communication in Public Relations
Research Aim: This study aims to examine how organizations use social media for crisis communication in the field of public relations, analyzing the effectiveness of different strategies employed. The research will employ a mixed-methods approach, combining content analysis of social media posts with in-depth interviews to provide a comprehensive understanding of the dynamics at play.
Topic 2: Building Corporate Reputation through Employee Advocacy Programs: A Public Relations Perspective
Research Aim: This research aims to investigate the role of employee advocacy programs in shaping corporate reputation from a public relations standpoint. Through a qualitative case study approach, the study will explore successful employee advocacy initiatives and their impact on the overall perception of the organization among different stakeholders.
Topic 3: Exploring Influencer Marketing in Public Relations: An Analysis of Consumer Trust and Engagement
Research Aim: This study seeks to understand the influence of influencer marketing in public relations, focusing on its impact on consumer trust and engagement. Using a quantitative survey method, the research aims to gather insights from consumers regarding their perceptions of influencers in PR campaigns, examining factors that contribute to trust and engagement.
Topic 4: Studying Cross-Cultural Public Relations: Strategies for Effective Communication in Global Markets
Research Aim: The research aims to identify and analyze the challenges and opportunities in cross-cultural public relations, specifically focusing on communication strategies that are effective in diverse global markets. A comparative case study methodology will be employed, examining successful and unsuccessful PR campaigns across different cultural contexts.
Topic 5: Measuring the ROI of Public Relations: Developing Metrics for Success
Research Aim: This study aims to develop and validate a set of metrics for measuring the return on investment (ROI) in public relations efforts. Employing a mixed-methods approach, the research will combine quantitative data analysis of key performance indicators with qualitative interviews to provide a comprehensive assessment of PR effectiveness.
Most Researched Public Relations Thesis Topics
Topic 6: Exploring the Impact of Public Relations on Human Rights Campaigns: How Far does PR Prove Helpful in Raising Charity Funds?
Research Aim: This study analyses the role of public relations in promoting human rights campaigns. The study evaluates the extent to which public relations of human rights activists influence the public mindset to donate money for charity purposes. The study uses a secondary methodology for the research.
Topic 7: How did Public Relations Strategies Prove Beneficial During the COVID-19 Period?
Research Aim: This research title is one of the public relations project ideas, which aims to analyse the role of effective public relations strategies during the COVID-19 period. The study finds out how these PR strategies proved beneficial during the pandemic lockdowns to help the poor and needy.
Topic 8: Critically Examine the Role of Public Relations in Business Marketing and Growth
Research Aim: This research title is among the hot topics in public relations, which aims to critically analyse public relations' role in business growth and development. The study evaluates public relations for business marketing strategies.
Topic 9: What is the Difference Between Physical Participation and Digital Participation in Building Cordial Public Relations?
Research Aim: This research aims to analyse public relations and the difference made in public relations by participating physically and digitally. The study finds out if public relations improve through physical meetings or the digital collaboration leaves a better impression on the public relationship.
Topic 10: Analysing the Possibilities of Influencing Public Opinion Making through Public Relation Strategies: Case Study of UK’s Brexit
Research Aim: This public relations dissertation title analyses public opinion making through public relation strategies. The study focuses on how public relations leave psychological impacts on people. The study takes into account the case study of Brexit—the exit of Britain from the European Union. The study finds evidence of public opinion being influenced by strong pubic relations.
Top Research Topics in Public Relations
Topic 11: Examining the Role of Artificial Intelligence in Public Relations Strategies: A Case Study of Social Media Platforms
Research Aim: This research title is one of the public relations thesis topics, which examines the impact of artificial intelligence on public relations. The study finds out how AI technology observes human behaviour on social media platforms and devises strategies accordingly to influence those behaviours.
Topic 12: Analysing the Marketing Tools of Public Relations Department in the UK’s Information Ministry
Research Aim: This public relations research title evaluates the marketing tools of the UK’s Ministry of Information. The study finds out how the government department propagates public information to build a strong relationship between the public and the government.
Topic 13: How do Twitter and Facebook Influence Public Relations in the Modern Globalised World?
Research Aim: This research title is one of the current topics in public relations, which finds out how social media platforms leave an impact on public relations. The study finds out how Twitter and Facebook have become important tools of globalization for influencing public relations. The study collects evidence from these digital platforms to conduct the research.
Topic 14: Analysing the Extent to which Public Relations are Affected by the Spread of Misinformation on Electronic and Social Media
Research Aim: This title comes from the public relations research topics, which explores the negative impact of spreading misinformation on public relations. The study collects evidence from electronic and social media to evaluate the damage caused by misinformation on public relations.
Topic 15: Evaluating the Significance of Ethics in Public Relations: Reviewing the Example of a Civilised Society
Research Aim: This research title aims to analyse the importance of morality in public relations. The study finds out if public relations is affected by ethical values or if it has nothing to do with moral principles. The study considers the case study of the civilised and developed society for conducting the research.
Quality Public Relations Research Topics For Undergraduate Students in 2025
Topic 16. Analysing the Impact of Social Media Strategies on Public Relations Campaigns: A Quantitative Study
Topic 17. Examining the Role of Crisis Communication in Maintaining Corporate Reputation: A Case Study of UK Organisations
Topic 18. Assessing the Effectiveness of Influencer Collaborations in Enhancing Brand Perception: A Qualitative Study
Topic 19. Understanding the Evolution of Ethical Practices in Public Relations: A Systematic Study
Topic 20. Evaluating the Role of Public Relations in Political Campaigns: A Case Study of the UK General Elections
Topic 21. Analysing Consumer Perceptions of Sustainability Messages in PR Campaigns: A Quantitative Study
Topic 22. Examining the Role of Public Relations in Enhancing Employee Engagement: A Qualitative Study
Topic 23. Assessing the Effectiveness of Reputation Management Strategies in Crisis Situations: A Case Study of UK Retail Brands
Topic 24. Understanding the Use of Storytelling in Building Brand Identity: A Systematic Study of UK Companies
Topic 25. Evaluating the Role of Public Relations in Corporate Social Responsibility (CSR) Initiatives: A Mixed-Methods Study
Topic 26. Analysing the Effectiveness of Digital Press Releases in Modern Public Relations Campaigns: A Quantitative Study
Topic 27. Examining the Impact of Cross-Cultural Communication on International Public Relations Campaigns: A Case Study
Topic 28. Assessing the Role of Public Relations in the Success of Start-Ups: A Qualitative Study
Topic 29. Understanding the Influence of Media Framing on Public Opinion During Crisis Events: A Systematic Study
Topic 30. Evaluating the Role of Public Relations in Enhancing Non-Profit Organisations’ Visibility: A Case Study of UK Charities
Topic 31. Analysing the Impact of Social Listening Tools on Public Relations Strategies: A Quantitative Study
Topic 32. Examining the Role of Public Relations in Managing Controversial Corporate Decisions: A Case Study
Topic 33. Assessing the Effectiveness of Media Relations in Shaping Organisational Narratives: A Qualitative Study
Topic 34. Understanding the Role of Public Relations in Influencing Government Policies: A Systematic Study
Topic 35. Evaluating the Use of AI in Personalising Public Relations Campaigns: A Mixed-Methods Study
Topic 36. Analysing the Role of Public Relations in Managing Brand Loyalty Amidst Negative Publicity: A Quantitative Study
Topic 37. Examining the Impact of Virtual Events on Public Relations Effectiveness: A Case Study of UK Organisations
Topic 38. Assessing the Role of Gender Representation in Public Relations Campaigns: A Qualitative Study
Topic 39. Understanding the Integration of Traditional and Digital Media in Contemporary PR Strategies: A Systematic Study
Topic 40. Evaluating the Effectiveness of Public Relations in Promoting Community Engagement for Public Sector Projects
Topic 41. Analysing the Role of Public Relations in Crisis Preparedness: A Quantitative Study of UK Organisations
Topic 42. Examining the Impact of Personal Branding on Public Relations Strategies for CEOs: A Case Study
Topic 43. Assessing the Role of Data Analytics in Measuring Public Relations Campaign Success: A Mixed-Methods Study
Topic 44. Understanding the Evolution of Public Relations Education in the UK: A Systematic Study
Topic 45. Evaluating the Role of Public Relations in Promoting Diversity and Inclusion in Organisations
Topic 46. Analysing the Impact of Fake News on Public Relations Campaigns: A Quantitative Study
Topic 47. Examining the Effectiveness of Thought Leadership Strategies in Public Relations Campaigns: A Qualitative Study
Topic 48. Assessing the Role of Public Relations in Managing Stakeholder Relationships During Mergers and Acquisitions: A Case Study
Topic 49. Understanding the Influence of Corporate Blogs on Public Relations Efforts: A Systematic Study
Topic 50. Evaluating the Effectiveness of Advocacy Campaigns in Public Relations for Social Change
Public Relations Research Topics For Graduate Students in 2025
Topic 51. Evaluating the Effectiveness of Public Relations Strategies in Rebuilding Trust Post-Crisis: A Case Study of UK Brands
Topic 52. Analysing the Role of Corporate Social Responsibility in Public Relations Campaigns: A Systematic Study
Topic 53. Examining the Impact of Digital PR Tools on Reputation Management: A Quantitative Study
Topic 54. Assessing the Effectiveness of Social Media Crisis Communication: A Qualitative Study of UK Organisations
Topic 55. Understanding the Integration of AI in Public Relations Campaign Development: A Systematic Study
Topic 56. Evaluating Public Relations Strategies for Promoting Sustainability in the UK Retail Sector
Topic 57. Analysing the Role of Public Relations in Addressing Misinformation in the Digital Era: A Case Study
Topic 58. Examining the Influence of PR on Consumer Trust in Emerging Start-Ups: A Quantitative Study
Topic 59. Assessing the Role of Cultural Sensitivity in Global Public Relations Campaigns: A Qualitative Study
Topic 60. Understanding the Impact of Influencer Marketing on PR Effectiveness: A Mixed-Methods Study
Topic 61. Evaluating the Use of Storytelling in Enhancing Public Relations Campaigns: A Systematic Study
Topic 62. Analysing the Role of Media Relations in Crisis Communication Strategies: A Case Study of UK Companies
Topic 63. Examining the Impact of Employee Advocacy on Public Relations Success: A Qualitative Study
Topic 64. Assessing the Effectiveness of Public Relations Strategies in Promoting Diversity and Inclusion: A Quantitative Study
Topic 65. Understanding the Role of PR in Building Stakeholder Trust During Corporate Scandals: A Systematic Study
Topic 66. Evaluating the Influence of Public Relations on Political Campaign Success: A Case Study of Recent UK Elections
Topic 67. Analysing the Role of Public Relations in Enhancing Customer Loyalty Through Brand Narratives: A Mixed-Methods Study
Topic 68. Examining the Effectiveness of PR Tactics in Promoting Eco-Friendly Products: A Quantitative Study
Topic 69. Assessing the Role of Public Relations in Non-Profit Fundraising Campaigns: A Case Study of UK Charities
Topic 70. Understanding the Challenges of Public Relations in the Age of Cancel Culture: A Qualitative Study
Topic 71. Evaluating the Role of Public Relations in Driving Corporate Social Responsibility in the UK Energy Sector
Topic 72. Analysing the Effectiveness of Video Content in Public Relations Campaigns: A Systematic Study
Topic 73. Examining the Role of Emotional Appeals in Crisis Communication: A Case Study of UK Airlines
Topic 74. Assessing the Impact of Public Relations Strategies on Stakeholder Perception in Tech Start-Ups: A Mixed-Methods Study
Topic 75. Understanding the Role of PR in Addressing Climate Change Issues: A Qualitative Study of UK Organisations
Topic 76. Evaluating the Effectiveness of Public Relations Training Programs in Higher Education: A Systematic Study
Topic 77. Analysing the Role of Digital Tools in Monitoring Public Sentiment During PR Campaigns: A Quantitative Study
Topic 78. Examining the Impact of PR on Employee Morale During Organisational Restructuring: A Case Study
Topic 79. Assessing the Role of PR in Mitigating Reputational Risks in the Financial Sector: A Qualitative Study
Topic 80. Understanding the Integration of Virtual Reality in Public Relations Campaigns: A Mixed-Methods Study
Topic 81. Evaluating the Role of Public Relations in Enhancing Corporate Brand Equity: A Systematic Study
Topic 82. Analysing the Challenges of Public Relations in Addressing Global Health Crises: A Case Study
Topic 83. Examining the Effectiveness of Celebrity Endorsements in Public Relations Campaigns: A Quantitative Study
Topic 84. Assessing the Role of PR in Building Trust During Corporate Philanthropy Initiatives: A Qualitative Study
Topic 85. Understanding the Evolution of Public Relations Practices in the Gig Economy: A Systematic Study
Topic 86. Evaluating the Role of Public Relations in Promoting E-Governance in the UK: A Case Study
Topic 87. Analysing the Impact of Social Media Algorithms on Public Relations Strategies: A Mixed-Methods Study
Topic 88. Examining the Role of Public Relations in Influencing Consumer Behaviour During Product Launches: A Quantitative Study
Topic 89. Assessing the Effectiveness of Community Engagement Initiatives in Public Relations Campaigns: A Case Study
Topic 90. Understanding the Role of PR in Addressing Stakeholder Concerns in Renewable Energy Projects: A Qualitative Study
Public Relations Research Topics For Post-graduate Students in 2025
Topic 91. Evaluating the Effectiveness of Ethical Public Relations Practices in Addressing Corporate Scandals: A Systematic Study
Topic 92. Analysing the Role of Public Relations in Fostering Stakeholder Trust During Mergers and Acquisitions: A Case Study
Topic 93. Assessing the Impact of Artificial Intelligence on Public Relations Strategies in the UK: A Qualitative Study
Topic 94. Understanding the Influence of Cultural Diversity on Global Public Relations Campaigns: A Systematic Study
Topic 95. Examining the Role of Public Relations in Promoting Corporate Transparency in the UK Financial Sector: A Quantitative Study
Topic 96. Evaluating the Effectiveness of Public Relations in Addressing Environmental Issues: A Case Study of UK Energy Companies
Topic 97. Analysing the Evolution of Crisis Communication Strategies in Public Relations: A Mixed-Methods Study
Topic 98. Assessing the Role of Public Relations in Mitigating Reputational Risks in the Pharmaceutical Industry: A Qualitative Study
Topic 99. Understanding the Impact of Digital Public Relations on Consumer Behaviour in the UK Retail Sector: A Quantitative Study
Topic 100. Evaluating the Effectiveness of Stakeholder Engagement in Public Relations Campaigns for Renewable Energy Projects
Topic 101. Analysing the Challenges of Public Relations in Managing Brand Image in the Age of Social Media Activism
Topic 102. Examining the Effectiveness of Public Relations Strategies in Promoting Sustainable Tourism in the UK: A Case Study
Topic 103. Assessing the Role of Public Relations in Enhancing Organisational Reputation in the Healthcare Sector: A Systematic Study
Topic 104. Understanding the Effectiveness of Public Relations Strategies in Addressing Cybersecurity Breaches: A Qualitative Study
Topic 105. Evaluating the Role of Public Relations in Influencing Public Perception of Renewable Energy Policies in the UK
Topic 106. Analysing the Role of Public Relations in Promoting Diversity and Inclusion Initiatives: A Quantitative Study
Topic 107. Examining the Influence of Crisis Communication on Stakeholder Loyalty During Corporate Restructuring: A Case Study
Topic 108. Assessing the Effectiveness of Public Relations in Addressing Misinformation in the Digital Age: A Systematic Study
Topic 109. Understanding the Role of Public Relations in Enhancing Corporate Philanthropy Initiatives: A Qualitative Study
Topic 110. Evaluating the Effectiveness of Public Relations Strategies in Addressing Climate Change Communication Challenges
Topic 111. Analysing the Impact of Influencer Partnerships on Public Relations Campaign Success: A Quantitative Study
Topic 112. Examining the Role of Public Relations in Shaping Corporate Responses to Social Justice Movements in the UK
Topic 113. Assessing the Effectiveness of Public Relations in Enhancing Customer Engagement During Product Recalls: A Case Study
Topic 114. Understanding the Impact of Public Relations on Stakeholder Perception of Corporate Social Responsibility in the UK Energy Sector
Topic 115. Evaluating the Effectiveness of Public Relations Training Programs in Addressing Skills Gaps in the Industry
Topic 116. Analysing the Role of Public Relations in Promoting Ethical Business Practices: A Systematic Study
Topic 117. Examining the Effectiveness of Public Relations in Addressing Gender Representation Issues in the Media
Topic 118. Assessing the Role of Public Relations in Enhancing Community Relations During Urban Development Projects: A Case Study
Topic 119. Understanding the Influence of AI-Powered Tools on Public Relations Campaign Analytics: A Mixed-Methods Study
Topic 120. Evaluating the Effectiveness of Public Relations Strategies in Promoting Renewable Energy Adoption in Rural Communities
Topic 121. Analysing the Role of Public Relations in Managing Reputational Crises in the Airline Industry: A Systematic Study
Topic 122. Examining the Effectiveness of Public Relations Campaigns in Addressing Mental Health Stigmas in the Workplace
Topic 123. Assessing the Role of Public Relations in Promoting Eco-Friendly Business Practices in the UK Retail Sector: A Case Study
Topic 124. Understanding the Impact of Public Relations on Stakeholder Engagement During Large-Scale Infrastructure Projects
Topic 125. Evaluating the Effectiveness of Virtual Reality in Public Relations Campaigns for Enhancing Brand Experiences
Topic 126. Analysing the Challenges of Public Relations in Navigating Political Controversies: A Qualitative Study
Topic 127. Examining the Role of Public Relations in Addressing Ethical Dilemmas in Corporate Governance
Topic 128. Assessing the Effectiveness of Public Relations in Enhancing Employee Advocacy Programs in the UK
Topic 129. Understanding the Influence of Public Relations on Stakeholder Confidence in Emerging Technologies: A Systematic Study
Topic 130. Evaluating the Impact of Gamification in Public Relations Campaigns: A Mixed-Methods Study
The Vital Role of Public Relations in Shaping a Positive Business Image
Public Relations (PR) is indispensable for businesses, playing a pivotal role in shaping a positive public image. Through strategic communication, PR builds credibility, fosters trust, and enhances brand reputation. By effectively managing relationships with stakeholders, addressing crises, and supporting marketing efforts, PR contributes significantly to overall business success and sustainability.
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